Tasked with creating a magazine advert for Magload, the goal was to captivate the interest of rifle shooting enthusiasts. The aim was to feature products that would undoubtedly appeal to this specific consumer group. The result was an attention-grabbing advertisement, strategically designed to highlight the most enticing products for our target audience.

The advertisement, however, went beyond simply showcasing products. It was a creative effort to convey the ethos of Magload as a company. By incorporating elements that hinted at the brand’s commitment to quality and customer satisfaction, the advert effectively conveyed Magload’s values and ethics. This dual focus – on both product and company – ensured that readers were not just enticed by the products, but also became more familiar with the Magload brand.